Despite decades of research showing the profound impact of hearing health on overall quality of life, most people won't consider their auditory system until problems become undeniable.
Hearing Loss at the Holidays
OTC Hearing Aids—Will People Buy Them?
The report showed 84 percent of the survey’s 1,037 participants expressed discomfort with the idea of shopping for direct-to-consumer (over-the-counter) hearing aids and a preference to pursue their acquisition through a hearing healthcare professional.
Can I Get My Hearing Tested Online?
Online hearing tests, or tests you take yourself using a computer or smartphone, are becoming more prevalent and popular, especially alongside the market for “hearables” (smart wireless earbuds). With over-the-counter hearing aids set to become available soon, these tests that can be convenient to take at home are likely to proliferate even more.

